What you’ll be doing

• Manage and implement CRM campaigns across multiple channels to nurture and retain customers for Spring and Paragon brands
• Support upsell and cross-sell initiatives, collaborating with the CRM marketing manager
• Support the execution and optimisation of customer journeys using Adobe Journey Optimiser
• Build and analyse campaign performance using key metrics to identify improvements
• Contribute to customer segmentation and support the generation of regular performance reports

What you’ll bring to the team

• Knowledge and practical use of CRM tools such as Adobe Journey Optimiser or Campaign, HubSpot, Salesforce
• Basic knowledge on customer segmentation, data analysis and campaign performance metrics
• Understanding of customer communications which increase engagement and retain customers
• Strong attention to detail and ability to manage multiple tasks to meet deadlines
• Strong communication skills and ability to collaborate
• Proactive approach and willingness to learn and develop