As an SEO Executive, you'll play a key role in supporting the delivery of SEO activity across Aviva's websites, helping to improve organic visibility and drive high-quality traffic. You'll conduct keyword, competitor and audience research to identify growth opportunities and uncover insights that inform content and optimisation strategies.

Working closely with the wider digital team (SEO Managers, Content teams, Paid Search, Social Media and wider Digital teams), you'll monitor organic search performance, analyse trends and produce regular reports that translate data into actionable recommendations. You'll also carry out technical SEO audits and checks, helping to identify, prioritise and support improvements that enhance site performance and search engine visibility. In addition, you'll support the optimisation of existing content and create SEO-focused content briefs, ensuring all content aligns with best practice and meets the needs of both customers and search engines.

Your role will include supporting keyword and audience research, identifying content opportunities, monitoring performance, carrying out SEO audits, and helping optimise content for search visibility. You'll also contribute to reporting and share insights with stakeholders to help inform business decisions.

This is an excellent opportunity to build your SEO skills while gaining exposure to the rapidly evolving search landscape.

Skills and experience we’re looking for:

• Some experience in SEO, either in-house, agency-side, or through relevant digital marketing experience.
• Understanding of SEO fundamentals, including keyword research, on-page optimisation, technical SEO, and content optimisation.
• A strong interest in digital trends and emerging technologies, with curiosity about how AI and changing search behaviours are shaping the future of online discovery.
• Experience using SEO and analytics tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, or similar platforms.
• Strong written, verbal and analytical skills with the ability to interpret data and identify opportunities for improvement.