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Senior Social Media Officer (£46,614 - £56,345)

Job description

What you would be doing

  • You will plan and deliver creative, cross-channel social media campaigns that support student recruitment in the UK and globally.
  • You will create compelling content – from spotting the latest trends to developing insightful short-form video and stories – that showcases student life and the benefits of an Imperial degree education.
  • You will manage day-to-day social media activity, including scheduling content, engaging with prospective students and monitoring conversations.
  • You will use data and insights to measure success, optimise content and continuously improve performance.
  • You will collaborate with colleagues across the university to align and amplify key messaging.
  • You will lead and support student content creators, bringing authentic voices into our storytelling.
  • You will manage a Social Media assistant, external creative suppliers and contribute to campaign planning and delivery.
  • You will support events such as Open Days and wider campaigns, helping translate in-person experiences into digital engagement.

 

What we are looking for

  • Social media expert with a deep understanding of how to develop and create engaging content and a track record for delivering successful social media campaigns.
  • Strong storytelling and content creation skills across digital platforms.
  • Confidence using analytics and data to inform decisions and improve outcomes.
  • Ability to manage multiple projects and deadlines in a fast-paced environment.
  • Excellent communication skills and the confidence to work with a wide range of stakeholders.
  • A proactive, creative mindset with a keen eye for emerging trends.
  • Experience managing contributors, agencies or suppliers.
  • Interest in science, education or communicating complex ideas in engaging ways.

Benefits:

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